Assistant Vice President / Vice President - Credit Card Product, Credit Card, Consumer Lending
Assistant Vice President / Vice President - Credit Card Product, Credit Card, Consumer Lending Responsibilities:
- Define holistic product development and acquisition strategies into workable marketing programs to drive credit card acquisition and receivable growth
- Develop and lead marketing programs, coordinate with internal and external stakeholders to ensure smooth operations
- Explore and develop new marketing/ product/ channel initiatives to achieve business / regulatory needs and sustain product proposition
- Conduct post program evaluation and analysis to identify the key learning
- Monitor and control marketing expenses to ensure programs launched within assigned budget
- Ensure full compliance to relevant regulatory requirements and develop timely action plan if required
Requirements:
- Degree holder in Business Administration, Marketing or related disciplines preferable
- Minimum 3-6 years' marketing and product experience in the credit card industry, with at least 3 years’ experience as a team head
- Strong marketing sense, good project management skill, and attention to details
- Independent, self-motivator with creativity and ability to work under pressure
- Familiar with relevant policies and procedures of the Bank as well as regulatory requirements
- Good communication and people management skills
- Proficiency in English
- Excellent knowledge in Excel and PowerPoint, confident in pitching and presentations
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