Press Release

Press Release

2 June 2005

Fubon Ambassador Banking Offers Customers a New Dimension in Financial Services

Fubon Ambassador Banking
Offers Customers a New Dimension in Financial Services

Fubon Bank (Hong Kong) Limited (“Fubon Bank”) has further expanded its Ambassador Banking service to offer a broader range of financial and investment services to meet the growing needs of customers.


Ambassador Banking service was first launched in 1997. The service is renowned for its tailor-made and professional services provided by the bank’s experienced and qualified Ambassadors who offer customers unique and unbiased investment advice. Fubon Ambassador Banking targets high net-worth customers who require personalized banking services and professional investment advice. To meets its “Value Banking” promise, Fubon Ambassador Banking offers the latest market information provided by Standard & Poor’s equity research delivered through either SMS or email.


"Differentiation is a key element of Fubon's “Value Banking” proposition. The aim of our Ambassador Banking platform is to provide tailor-made services to our high net-worth customers by applying our Core Values of customer-centrism, innovation and professionalism. The re-launch of the Ambassador Banking service emphasizes these elements and puts them into the context of the new banking paradigm." said Ms. Carmen Yip, Senior Vice President and Head of Retail Distribution Network.


Fubon Ambassador Banking offers customers a full set of investment tools including securities, foreign exchange, bonds, unit trusts, insurance and limited offer structured products to help Ambassador Banking customers to capitalize on different market conditions. Customers who maintain assets of HK$1 million or above can enjoy the exclusive privileges offered by Fubon Ambassador Banking.


Ms. Carmen Yip continued, "We want to deliver new and improving service level to our customers, beyond their expectations. Timely delivery of personalized, bespoke services and products will be an important feature of the Ambassador Banking experience. We are confident that we can deliver more than you expect."


From now until July 30, 2005, customers who join Fubon Ambassador Banking can enjoy an exclusive offer of a 2% flat subscription fee for any Unit Trust subscription. In addition, customers who open a 3-month Hong Kong Dollar fixed deposit account with new funds and patronize any of the following designated banking service will be entitled to a host of privileges as follows:

Tier 3-Month Fixed Deposit Requirement Investment Requirement Rewards
Deposit Amount Interest Rate Mark Up
Tier 1 $500,000 +0.75% p.a. $500,000 Unit Trust / Treasury Structured Products
OR
Harvest Retirement Annuity Plan (4-year payment term with min $5,000 monthly payment)
OR
Harvest Retirement Annuity Plan (8-year payment term with min $3,000 monthly payment)
$1,500 credit card spending credit
Tier 2 $1,000,000 +1.0% p.a. $1,000,000 Unit Trust / Treasury Structured Products $4,000 credit card spending credit
Tier 3 $2,500,000 +1.0% p.a. $2,500,000 Unit Trust / Treasury Structured Products $10,000 credit card spending credit

Fubon Bank is a full-service banking corporation in Hong Kong providing a wide range of banking and financial services including consumer finance, retail and commercial banking, equipment leasing and investment services. Fubon Bank services its customers through 29 service outlets including Superbranches, Ambassador Centers and Securities Services Centers as well as ATMs, PhoneBanking, and e-banking service at www.fubonbank.com.hk. Fubon Bank is listed on The Stock Exchange of Hong Kong Limited and is rated A-3 short-term, BBB long-term by Standard & Poor’s. Fubon Financial Holding Co., Ltd., a leading Taiwan financial institution, acquired a 75% shareholding in Fubon Bank in April 2004.

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